TURBOCHARGE your fundraisers with these coaching emails

REVENUE-GENERATING WORKSHOP

Boost your 2019 peer-to-peer event fundraising revenue by 30% or more (without a massive dent in your budget )

Tired of your participants showing up to your events without fundraising, or even donating? Frustrated? Baffled? No time to fix it? Say “goodbye frustration” and “hello active fundraisers” in 2019.

I’m offering a half-day, affordable video conference workshop

TURBOCHARGE Your Fundraisers in 2019

*** FRIDAY, JANUARY 11, 2019 ***

Wait ...what's the difference between this and Mandy's free webinar and seminar training?

Good question. With this workshop you get a full set of over 16 proven pre-written emails using the same formula we used to increase fundraising revenue by as much as 52% plus we have time for live coaching on how to customize the emails for your event, because...

This workshop is limited to ONLY 10 PARTICIPANTS.

This workshop is perfect for...

The

OVERWHELMED

Event Manager

“Give me the kind of advantage big budget event managers have.”

You're not yet sending coaching emails to your participants BECAUSE WHO’S GOT TIME for that? Are you kidding me?

So much needs to happen just managing the event...and it needs to happen WELL.

Your checklist has you stressed out and your family feels it (your kids are starting to avoid you).

You lose sleep at night thinking about your event — under the massive expectations that your participants, boss, and board have.

The

JUGGLER

Event Manager

“I know how to produce a memorable event, but I'm not a writer.”

You tackled your email copy “in-house” (read: you modified your software company templates).

Or maybe you asked your niece Jessica to pitch in (she’s a Creative Writing major, after all).

Whatever, they were meant to be a placeholder only, because...

You're juggling a lot of balls in the air. You’re a seriously good event manager and nonprofit leader — but don’t have budget or in-house skill to write emails.

The

MAXIMIZER

Event Manager

“How do I increase fundraising performance?”

You're BEYOND READY TO report meaningful revenue growth to the board this year.

You know that increasing fundraising performance costs a lot less than new acquisition.

Your 2019 coaching emails might already be done but you are always open to maximizing fundraising performance.

The more money you raise, the higher your clout in the organization (and industry) rises.

Don't sweat.

I’m here to give you the same advantage that big budget peer to peer programs have so you can boost YOUR fundraising activation and fundraising performance too!

After more than 3 years of charging upward of $10K+ to write peer-to-peer fundraising coaching emails for runs, walks, and cycling events, I’m ready to share ALL the dirty little secrets about fundraising coaching emails get MASSIVE GROWTH.

TURBOCHARGE YOUR FUNDRAISERS IN 2019 WORKSHOP
on FRIDAY JANUARY 11, 2019 workshop will give you the confidence to:

Get massive results with an early first donation strategy (beyond asking at registration). You know those bulleted shopping list emails asking participants to do five different tasks in the first two minutes they sign up? It derails your participant’s momentum. Quick-hit five-minute tasks spread out over seven to ten days outperform a shopping list of tasks time after time.

Drop your coaching emails on the optimal dates in your event cycle to get the best results! Event urgency won't save the fundraising day: Wanna increase activation rates? Get more big bucks in the door? Urgency helps. But there are two other key times in your event cycle you can leverage your participants excitement into revenue.

Be proud to hit “send” on mission driven emails that get action. Nobody wants to "learn” your fundraising software. People want to be admired. People want to believe they are truly transforming lives or having an impact. People want to connect with each other. They want to feel like they belong. Do your coaching emails give them those things? Sell the outcome of fundraising, not the steps to get there.

Focus on your MVPs – your team captains. Send a special set of communications makes your team captains feel special and be more effective with clear direction from you.

What to do with participants that just aren’t responding to your coaching. Stop treating unresponsive participants {cough cough} deadwood {cough, cough} the same way you treat your high-value responsive participants. It’s not working. Instead, learn how we get the most out of participants that won’t ever fundraise with the least amount of time and effort on your part.

You can work with me (and get pre-written coaching emails) at a fraction of the cost my private clients are paying in a 4-hour interactive video workshop - limited to only 10 participants - to see serious revenue growth in 2019.

(Yes, there will be breaks during the half-day session)

How would you like to report MEANINGFUL growth numbers to your executive team and board after your 2019 event season?

Beat industry benchmarks for fundraiser activation like one of my clients did for a 5K event this year using this same formula.

14%

Increase fundraiser activation like a client did for a 2017 cycling event using this email coaching formula.

30%

Increase event fundraising by 30% like my client did in 2018 (using this formula along with my Ultimate Recruitment Email formula).

52%

Increase in event fundraising reported to their executive team by a client in 2017 (using this formula along with my Ultimate Recruitment Email formula).

($395 is a steal to get results like these)

Hi, I'm Mandy O'Neill and I'm the copywriter who wrote and tested these emails.

I'm the founder of emailsthatconvert.com and connectednonprofit.com. I help peer-to-peer event leaders, entrepreneurs, tiny businesses, and nonprofits create lucrative, high-converting sales funnels and emails to skyrocket your revenue — and sound brilliant while you're at it.

I'm a conversion copywriter who has gotten clients 68% open rates, 244% increase in engagement, sold-out conferences, and millions in revenue. I've worked with businesses big and small, including Doctors Without Borders/Medecins Sans Frontieres, Wounded Warrior Project, CARE, Project HOPE, Engage for Good, Armbruster Consulting, and marketing agencies such as Merkle, PMX, and Growth Coders, not to mention helping to grow a software start up, Convio, from 12 clients to 1200.

Imagine this time next year, you could have

More revenue to spend on programs (without a lot of effort or internal selling)

Boosted your visibility and reputation inside your organization

A proven email coaching system in place that you can now tweak and build upon for 2020!

When you get your hands on:

The email strategy and email timing that has already been tested to work.

Pre-written emails you can customize to your event in a half-day rather a week days and so it doesn't sound like you used a template.

A pre-written email campaign that has already proven to increase fundraiser activation AND fundraising revenue by double-digits.

How does the TURBOCHARGE workshop work?

It's like having your own copywriter and all you have to do is fill in the blanks.

JANUARY 11

You get a link for a live video conference so we can interact. (You don't have to use your camera if you're shy). You get the pre-written emails in the day before the workshop so you can edit as we go. You get a recording of the training you can share with your team.

THE SECRET SAUCE

Why this formula works and why you can have confidence it will work for you too. We cover the secret sauce that make these emails so "sticky" and effective.

CUSTOMIZE YOUR EMAILS

All emails come with annotated coaching notes, but we'll discuss live: Welcome emails, getting the first donation, milestone emails, event activation emails, team captain emails, and optional emails you may choose to send (and you'll want to send at least ONE of these)

THE MOST COMMON PROBLEMS

And how we fix them.

Also every hour we'll have coaching time where you can ask specific questions and we customize emails live to fit your event.

JANUARY 11, 2019

THE SECRET SAUCE

Why this formula works and why you can have confidence it will work for you too. We cover the secret sauce that make these emails so "sticky" and effective.

CUSTOMIZE YOUR EMAILS

THE MOST COMMON PROBLEMS

And how we fix them.

Also every hour we'll have coaching time where you can ask specific questions and we customize emails live to fit your event.

The fine print

If you can't make it Jan 11 live, you still get the emails and recording. Participation is limited to one person per organization. We will take breaks during the training. You can access the Zoom meeting via phone, tablet, laptop, or desktop.

This workshop is for coaching emails only. I will offer a recruitment email workshop another day.

Fees for this workshop are $395 per person when this event goes public January 3, 2019. But you can get in for $147 based on our prior experience together. (Okaaaaay, that sounded way more suggestive than I meant it to).

You can select "Pay with Credit Card" option when the first PayPal page appears if you prefer to pay via credit card.

30-Day Money Back Guarantee. No questions asked.

Why smart people like you love Emails that Convert

Megan Strand

Engage for Good

"It was a proud moment to be able to tell our speakers, audience, and sponsors “we’re sold out” for the first time ever!"

Debbie Hodge

Teach What You Do

"I created my last email series during a special membership launch with the structure Mandy teaches and increased our members 9%."

Rachel Collins

Entrepreneur

"We got 68% email open rates and 71% webinar attendance rates, but what I really loved was the emotional connection telling my story created with my readers."

Cross fundraising coaching emails off your "to-do" list with confidence and get back to ~~doing what you love~~ putting out other fires.

You can select "Pay with Credit Card" option when the first PayPal page appears if you prefer to pay via credit card.

30-Day Money Back Guarantee. No questions asked.

What are these emails worth?

These emails would cost a minimum of $4,250 if you hired a consultant (probably more). You can get a DIY version with some one-on-one coaching for less than 10% of that cost. Make your CFO happy, will ya?

You can make your investment back with the first email you send.

But that's not good enough for me.

I'm sharing this series because I want you to shoot for the stars. I want YOU to be the STAR of your organization by bringing in more revenue to spend on programs and mission - without breaking a sweat or the bank.

Because you’ve attended my workshops you get in on the ground floor. 63% OFF before I go public. You must reserve your spot via PayPal or credit card using PayPal by 11:59 pm Jan 2. First-come, first-serve.

This is it. Gimme a superhero stance. Hands on hips. Chest out. Chin up and facing the evils threatening our world.

And then use these templates year-after-year to get the same awesome results.

The workshop is only 11 days away.

You can select "Pay with Credit Card" option when the first PayPal page appears if you prefer to pay via credit card.

30-Day Money Back Guarantee. No questions asked.